Broker Associate


Principal of Heidi & Company - your premier Baird & Warner North Shore Real Estate team. I bring creative, out-of-the-box thinking to my clients every day. 

Having a skilled Realtor with years of experience and hundreds of situations to draw from allows you to benefit from that knowledge, versus using an agent who is learning real estate from your transaction. 
Prior to real estate I spent many years in corporate marketing, from which my innovative and unique perspectives were born. My rich thinking is a competitive advantage to getting your home sold faster and smarter. I offer staging consultation to help put your home's best foot forward. But it doesn't stop there, I wake up every day thinking of new ideas in order to find your home a buyer.  All the while making sure your unique needs are met.  

For my buyers I work hard to understand the image of your ideal home. Caring about your specific needs ensures we are looking at homes that fit, or could fit, your interests and are within your budget. Often your interests change as we explore the unique offerings of the market, and our search evolves as well. With an extensive background in renovation and design I bring a considerable value as you explore various opportunities.  I am a local market expert with a passion for and a dedication to real estate.  

I care about my customers as people and work hard to continually exceed expectations. - My clients become my friends and my friends become my clients. As a long time resident of the North Shore, I am an excellent resource for buyers new to the North Shore. My goal is for you to be delighted with my ability to serve your needs, and have you know you struck the best deal.  This is why my Zillow reviews are 5*, and robust with examples of how satisfied my clients are at the completion of the transaction.

  • ASP - Accredited Staging Professional
  • CRRS Certified Residential Relocation Specialist
  • Founder's Club
  • Licensed in IL and WI
  • eTeam Agent - Evanston

Reviews On Zillow

Average Rating

(View All 33 Reviews)

"This is the second house Heidi sold for us. She negotiated with the buyers with confidence and competence, getting us a great price and great terms. The marketing materials she created were outstanding, getting many compliments on the photos, which she personally took to maximize the property's best attributes. She sold this house during the slowest time of the year, and we had many interested parties during showings many of which she personally hosted. I cannot think of a better realtor to represent a property. Her experience and wisdom is second to none in the business. I highly recommend her."


by craigdetter3

"Heidi did an awesome job on several condo sales that she did for us. She is a very good promoter, pleasant to deal with, and she definitely knows how to get a very good price for a property that you are selling! She proved herself to be a great negotiator and a tremendous communicator as she was very responsive throughout the process and was even easy to reach at off times. We highly recommend Heidi!"


by user485536

"Heidi is as good as it gets. We have no complaints and only praises; however, we will limit our comments to those special areas that were the most impressive:

1) Heidi works around the clock. I am not sure she would want us to advertise this, but to say she is "responsive" is an understatement. Morning noon and night, she was answering our texts emails and phone calls.
2) She knows good value and bad value. She knows which homes are priced to sell, which are not and how much you should be paying for the home you want.
3) She is a phenomenal negotiator. I would say that in negotiating skills mixed with #2 above, she saved us well over the amount of her commission.
4) She will work with you to make last minute additions to your plans. We were not even scheduled to see the house we bought, but Heidi arranged a showing while we were on the move. We competed with another bidder on the home and had Heidi not been flexible and agile on getting us in, we may have missed out.
5) She is with you and providing help and guidance even after closing. We will see if she is still with us even after we write a satisfied customer review (kidding, Heidi).

If you think you need an agent, we enthusiastically recommend Heidi. If you think you can go it on your own, it may be worth rethinking in light her potential value add."


by sam baker pollack

"Heidi and Tina have been extremely helpful for listing and selling our Wilmette unit. They are experts and know the local market very well. They helped us with preparing our unit for sell, showing us comps for determining proper selling price, going through the selling process when buyers made an offer and being very responsive to our questions during the process. They are also very kind to look after our unit when we are out of town. In summary, we are very satisfied with the services Heidi and Tina have provided to us, and will highly recommend them to our friends."


by sealights30

"We chose Heidi as our realtor because of the positive comments from an acquaintance whose home Heidi had sold. Their comments were remarkably positive. After having working for an extended period of time with Heidi in purchasing a home and listing our home, we too had an incredibly positive experience and highly recommend her.
Heidi's negotiating savvy was key to our success in purchasing the right home at a price we were comfortable with despite being in a multiple bid situation. Our offer was selected over 5 other "best and final" offers not simply based on price but also closing date, outstanding repairs, etc. Heidi's careful research of the market and keen sense of the seller's priorities allowed us to put together an offer that was compelling on multiple fronts. As we learned later, it was that whole package that resulted in our offer being selected.
Heidi was always straightforward and matter-of-fact, providing her honest assessment rather than simply telling us what we wanted to hear. That was invaluable to us, particularly when deciding to walk away from negotiations with an uncompromising seller of a home with major issues. Heidi's knowledge of the market and commitment to our best interest helped us avoid an expensive mistake.
As our listing agent, Heidi invested significant time and energy in staging and marketing. No detail was overlooked. When we received an offer shortly after listing our home, Heidi didn't simply forward us the preapproval letter from the buyer. Rather, she had already reviewed it, detected in a loophole in the complex jargon regarding the buyer's home sale, and sent it back requesting that the loophole be removed. She was always out front as our advocate, vigilant in protecting our best interest.
We highly recommend her."


by user12858934